Youth-focused fashion brand and a part of the Inditex group, Pull&Bear is increases its UK presence with a new flagship store in Manchester.

Located in the Trafford Centre, the 805-sq-m store introduces a new retail concept that combines a minimalist, digitized design with a mix of textures, metallic finishes, and industrial and wooden elements. The store also features a new modular display system designed to enhance the visibility and presentation of products.

The flagship store showcases Pull & Bear's full collection, including clothing, accessories, and footwear, with a dedicated section for men's fashion. It also includes a space for STWD, the brand’s urban sub-label. According to the company, the store embodies Pull & Bear's youthful, relaxed, and dynamic spirit and offers a cutting-edge shopping experience, marked by innovation, interaction, and versatility.

To celebrate the opening, the brand launched its new ‘Manchester Rhythms’ campaign, starring musician and model Lennon Gallagher, son of Liam Gallagher of Oasis. Shot in various Manchester locations, the campaign showcases the new autumn collection. The designs feature classic denim, retro jackets, graphic prints, and workwear and Western-inspired pieces. The color palette includes orange, beige, gray, white, turquoise, and red, giving the collection a distinct urban feel.

Founded in 1991, Pull & Bear operates 800 retail locations and has an online presence in over 200 markets. Its parent company, Inditex, which also owns brands like Zara and Massimo Dutti, reported a strong first quarter this year, with sales of €8.274 billion, a 1.5 per cent increase from the previous year. The company’s net profit also rose to €1.305 billion, an increase of 0.8 per cent.