Sarah Jessica Parker actress, designer who starred in a series of Gap ads in early 2000, is launching worldwide the Gap X SJP kid’s collection. This limited edition collection captures the nostalgia of well-loved pieces being passed along to family and friends. The collection also features an assortment of girls and boys’ apparel and accessories available in toddler and kids sizing as well as two women’s dress styles that SJP worked with Gap to create.
Stemming from Parker’s family tradition of saying “rabbit, rabbit” on the first of every month for good luck, the collection celebrates love, luck and magic and is inspired by SJP's own childhood fashion heirlooms.
Directing Parker’s good luck tradition, there are embroidered rabbits found throughout the collection as well as special ‘property of:’ sewn-in tags to detail each wearer throughout the years which takes inspiration from her own family’s rituals.
The Gap X SJP kid’s collection uses classic Gap silhouettes but with an added SJP twist: think ginghams, stripes and florals mixed with texture, eyelet details and quickly trims.