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VF Corp motivates staff through local volunteerism

VF Corp, the parent company of Wrangler and Lee, is encouraging employees worldwide to step out of the office and volunteer in local communities. The company launched initiatives that showcase its commitment to social responsibility, sustainability and environmental volunteerism.

In North Carolina, over 330 associates from VFs world headquarters and its jeans wear organisation gave over 830 volunteer hours working on 20 different projects, including improving facilities and grounds at the Glenwood Recreation Community Center and the Greensboro Science Center.

Wrangler and Lee partnered local organisations in Lumberton, North Carolina, to revitalize 200+ homes that were impacted in last year’s hurricane. Wrangler also donated a portion of its jean surplus to help the Girl Scouts of America to create 300+ dog beds for local animal shelters and associates also gathered animal food for donation to the shelters.

Thriving communities mean thriving associates, being an actively engaged local citizen is good for the community and business. The brand’s associates worldwide are making their communities stronger by living values of honesty, integrity and respect, and are giving back to the places where they live and work, said a spokesperson for the brand.

VF’s local volunteer projects complement many of the brand’s larger sustainable commitments, including its goal to use 100 per cent renewable energy at its owned and operated facilities by 2025 and its recent pilot program to increase the supply of sustainable cotton in the US.

 
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