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Membership of Better Cotton Initiative soars

With 600 members already onboard, the Better Cotton Initiative a (BCI) has apparently reached a milestone. The organisation, which works with cotton farmers to promote fair working conditions and aims for Better Cotton to become a mainstream commodity, describes this figure as a ‘tipping point’.

BCI believes that this figure will help it build a more transparent and trustworthy cotton supply chain. It aims to hit the 700 mark in membership by the end of this year. The organsation states that its recent members include Thomas Pink, HEMA, G-Star Raw, and Cone Denim—the first US based fabric mill to join BCI, supplying member Levi Strauss with Better Cotton.

After this phenomenal growth in membership, BCI is confident of achieving its target of 700 members by this year. This is the fifth consecutive year when the organisation has seen a rise in membership, with an increase of 50 per cent or more of new members. An average of 25 new companies per month become members of BCI each year.

BCI further states, 44 brand and retail members have played a key role in this growth so far. They have invested in farmer capacity consequently building and driving supplier engagement. It also mentioned that these members remain committed to the uptake of Better Cotton and its aim of building a transparent and trustworthy chain of cotton supply.

Ruchira Joshi, Programme Director stated that the BCI membership exhibits the power of collaboration. She also feels that their solidarity will help BCI’s goal of 30 per cent of cotton production as Better Cotton by 2020.

 
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