BPD Expo was held in New York City, July 24, 2019. Comfort and sustainability were woven into every detail, from the seed paper marketing materials to the in-house CBD installation. Exhibitors showcased their top selling denim, most of which featured eco-friendly, ultra soft fabric that felt less like a pair of jeans and more like a pair of sweatpants.
Indigo Textile was just one denim manufacturer offering new possibilities with its Beyond collection, a line crafted for all body types. The enhanced fabrics provide extreme stretch and shape retention that hugs—and never restricts—curves. Indigo Textile touted its Retro Rebooted collection, which featured ’90s styles with more give than the original versions. Indigo Textile’s Blu collection incorporated orbit dyeing, which can achieve shades typical of conventional rope dyeing with less indigo and chemicals. Azgard-9 also softened up its old-school looks and showcased a number of high stretch jeans, including a high waisted acid wash skinny made from organic and recycled cotton.
Green techniques also took center stage with most manufacturers. Rajby, from Pakistan, prominently displayed its denim reborn signage, pointing to the manufacturer’s latest upcycling initiatives. Tuong Long uses non-toxic material in all of its fabric. The company featured aniline-free denim, which offers customers a traditional indigo blue without the toxicity.
