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‘Rock n Roll’ at Denimsandjeans show Vietnam in June

The summer of 2018 will witness two international denim shows hosted by Vietnam will host the third edition of Denimsandjeans and India (Bangalore) will host the second edition of the highly successful first edition. The 3rd edition of Vietnam show is scheduled for June 27 and 28 at Riverside Palace, Ho Chi Minh City, Vietnam. The theme is going to be ‘Rock n Roll’, focusing on the importance of denim in the rock and roll history.

This show will be a small tribute to the classic era of Rock N Roll Fashion and their pioneers including Elvis Presley & James Dean. Vietnam, being one of the most important sourcing destinations, has become the favourite destination for sourcing heads. The country is already a large supplier of apparel to the US and the EU and is expected to further grow in the coming years as the pending FTA with EU goes through. This bonanza will bring numerous opportunities for the country to grow and play a much larger role as international supplier of apparel internationally.

Vietnam has about 6,000 garment related companies that employ 2.5 million people and exported $31 billion worth of clothing and textiles in 2017. Vietnam is the 2nd largest exporter of apparel to the US behind China. Though the FTA with the US and Vietnam (TPP) was stalled by President Trump, Vietnam is still able to produce for their US customers with reasonably competitive price. From a labour cost, Vietnam Garment Industry in 2017 is cheaper than China and Eastern Europe.

Vietnam has signed many bi-lateral trade agreements with other countries including Russia recently which, in long run benefits the local as well as the International denim supply chain partners. Vietnam has favourable trade policies and the labour conditions are stable as against other countries. In latest Apparel Survey Report released by Mckinsey, Vietnam ranked among top five as the best sourcing destinations in the world.

Denim combined with ‘rebel music’ goes all the way back to Elvis Presley, James Dean, the Beatles, Rolling Stones and other around the 60s. The rock n roll looks and its effect on denim can be seen in resurgence with skinny jeans for men and dark and grunge denims, leather combinations and more. The 2nd edition of Denimsandjeans India is scheduled to be held on August 1st and 2nd at the Hotel The Lalit, Bangalore. The theme of the show is ‘Denimgenderfree’