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Ukrainian fashion making a mark in global markets

Ukrainian fashion designers and clothing brands are catching the attention of global buyers. Blood & Honey that makes mink fur clutch bags and is sold in multi-brand boutiques across the United States. Apart from its outlets in New York, Chicago and Miami, the brand is actively progressing in the UAE and Europe. Its use of real fur makes Blood & Honey high-end but this hasn’t stopped the brand from selling well. Prices for its goods in the US are 30 per cent higher than in Ukraine.

Similarly leather shoes brand Kachorovska is seeing some success abroad. Around 10 per cent of its orders are currently sent abroad. Its products are selling well internationally via the internet and distributors in the US, UAE and Japan. Kachorovska’s shoes are sold via foreign websites, social media and at festive markets in the United States, the UAE and Japan. The brand has also had requests to open shops in Canada, the Netherlands and the UK.

Coat brand Mirella Moda opened in 2014. Other than Ukraine, it has shops in Toronto, Almaty and Moscow. Competitive pricing helps Ukrainian clothing brands maintain growth and appeal to foreign customers. High quality also helps promote the brands, maintaining their success and keeping up demand. Ukraine’s proximity to the huge EU market, and the fact that the country can make good products at good prices, is expected to boost sales further.

 
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