During Denim Première Vision that took place from 18-19 May in Barcelona, US Denim Mills, a leading producer of fabrics for leaders in denim design and recycled denim, has exhibited its textile innovations at the Mad Science of True Denim display.
US Denim showcased imaginative inventions and technological advances at the exhibition. According to the company, they are spoofing science fiction with the décor. That’s to highlight some breakthrough products, while referencing the company’s technological and environmental leadership.
On display were samples and garments from more than 25 new US Denim collections and options, including some fashion favourites, but mostly all new processes, fibers, weaves, treatments, colours and coatings, including a few original textiles.
Rolling out under this serious-fun science-fiction theme were some wild, wacky and even woolly fabric investigations, including spider-silk blends, anti-mosquito denim and cosy Moulin wool-look.
Other collections, among more than 25 featured, demonstrated advances in recycling, waterless-dye, infra-red and non-fade options, as well as experiments with coatings, weave inventions, alternative fibers and more, including new dye-weave colours, stretch re-invention and seamless denim.
- 1
- 2
- 3
- 4
- 5
- 6
- 7
- 8
- 9
- 10
India’s legacy buying houses confront existential challenge as FTAs reshape supp…
The Indian apparel sourcing is being reshaped with a a series of new Free Trade Agreements (FTAs). It is changing... Read more
ICRA sees apparel export recovery in FY27 as margin pressure eases, FTAs gain tr…
India’s apparel export sector is moving out of a year defined by tariff-led disruption and into one shaped by market... Read more
From Price to Purpose: India’s textile leaders chart a sustainable future at CMA…
The Indian textile industry is standing at a historic crossroads. For decades, the sector has been fueled by its reputation... Read more
Industrial automation and AI take center stage at Garment Technology Expo (GTE) …
The conclusion of the 39th Garment Technology Expo (GTE 2026) in Greater Noida has signalled a decisive shift in South... Read more
The End of Geographic Masking: Shein and peers reclaim Made in China as a strate…
The era of the corporate ghost is ending. For years, the world’s most aggressive retail disruptors operated under ambiguity, relocating... Read more
$120 Crude, Zero Margin: How India’s textile hubs are paying the price
For India’s textile clusters, the current West Asia crisis is no longer a distant geopolitical headline. In Surat’s polyester corridors... Read more
Luxury under pressure as stagflation and geopolitics redefine the winners’ circl…
The 2025 earnings for Europe’s listed luxury majors have delivered a verdict that has far more implications than the prevailing... Read more
Luxury resale goes global, sneakers, handbags, archival fashion redrawing border…
The luxury resale market in 2026 is no longer a monolithic global block. According to the RB Insights January 2026... Read more
China out but can India deliver? The realities of the global sourcing shift
With the US imposing a flat 15 per cent tariff on Chinese imports under Section 122 as of February 2026,... Read more
Luxury in Retreat: Why the aspirational consumer is gone for good
The global luxury industry is confronting an unprecedented situation. The active consumer base, which peaked at 400 million in 2022,... Read more












