During Denim Première Vision that took place from 18-19 May in Barcelona, US Denim Mills, a leading producer of fabrics for leaders in denim design and recycled denim, has exhibited its textile innovations at the Mad Science of True Denim display.
US Denim showcased imaginative inventions and technological advances at the exhibition. According to the company, they are spoofing science fiction with the décor. That’s to highlight some breakthrough products, while referencing the company’s technological and environmental leadership.
On display were samples and garments from more than 25 new US Denim collections and options, including some fashion favourites, but mostly all new processes, fibers, weaves, treatments, colours and coatings, including a few original textiles.
Rolling out under this serious-fun science-fiction theme were some wild, wacky and even woolly fabric investigations, including spider-silk blends, anti-mosquito denim and cosy Moulin wool-look.
Other collections, among more than 25 featured, demonstrated advances in recycling, waterless-dye, infra-red and non-fade options, as well as experiments with coatings, weave inventions, alternative fibers and more, including new dye-weave colours, stretch re-invention and seamless denim.

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