The pandemic saw India emerge as the world’s second largest manufacturer of PPE kits, after China. The textile ministry encouraged many manufacturers to venture into PPE production essential for the fight against COVID-19, says a India Today report. Initially, manufacturers were apprehensive about enter... Read more
Even in an ultra-tough market, the digital world is helping fashion sector connect with customers, says Mark Sinnock, Chief Strategy Officer, Havas Group. Brands are introducing consumer engagement strategies to attract buyers to shop with them. They are also encouraging industry peers to work with Black-owne... Read more
COVID-19 has reemphasized the importance of quality, especially while buying FMCG products. Earlier, Indian consumers let discounts determine most of their purchase decisions. However, now they are looking for value-added products, says a report by Bengaluru-based research firm RedSeer Consulting. As per Busi... Read more
The British fashion industry is facing its toughest times as noted designers including JW Anderson, Erdem and Christopher Kane have opted out of this year’s London Fashion Week that begins today. And Burberry, which plans to participate in the show, will release only its menswear collection, deferring t... Read more
After a challenging era, when its annual revenue shrunk $2bilion in the eight years since its acquisition, Adidas has finally put Reebok up for sale. In the past eight years, Reebok closed almost half its stores in North America besides deviating from its original aim of being a sportswear brand.
As per a Bu... Read more