Feedback Here

fbook  tweeter  linkin YouTube
Global contents also translated in Chinese

Decoding on Product Excellence

Preface

Classically the key drivers of any ‘Great Products’ are intrigue and sense of confidence business enterprise creates in any given product/ category among a company’s customers, employees, stakeholders and investors and eventually in its financial success. Indeed the ever need to create not just one, but a series of successful products/ services has fundamentally gone up historically: customers are today spoilt for options than ever, as it is fiercely competitive up there, failing loyalties and demanding customer, and escalating unprecedented investments & stakes have made the market place more & more complex going forward.
 
Needless to say ‘Great Products’ need the best of marketing & sales also persistent product development, Besides overall intensive collaboration within and outside the environment is most timely today than ever before: on the one hand, discerning customer the value it tends to see in products, through the appropriate analysis of the customer insights matrix, to derive & acquire the product strategy and positioning; on the other hand, the product discovery ideas with an integrated design engineering-to-cost conservation and modular approach & thought process.
 
Great products are fundamentally the fallout of cross-functional thinking and “building bridges/ hiatus” between technology and customer orientation, embracing a wholesome conception of end-to-end customer experiences/ perception thinking about contextualizing systems, and usage scenarios, implementing a superlative engineering based on granular customer insight and systematic techno-commercial excellence, optically balancing the use of simplicity and complexity for strategic differentiation on the portfolio and product level at large.
 

Nuances on Product excellence

Real product excellence generally drives company success.
 
Product Excellence driven out of round the clock consumer key insights
 
An optimum price v/s performance matrix evaluation where Design to value is going to be paramount.
 

What the entire journey entails

Product portfolio/ modular strategy & real life tough core product portfolio choices to be made in different situations.
 
Complexity optimization in the ever dynamic global market place is going to be vital.
 
Making platform and module strategies work in lower volume industries
 
Customer-driven design: from the periphery to the core of the product development process. World-class product design: ideas and well-structured best business practices
 
Comprehensive & integrated product planning, management & monitoring to keep the dots connected
 
Accelerating time to market in the real time
 
Mastery/ optimization of processes and resources in terms of product positioning and concept development through continued value addition.
 
Maintaining a relentless vigilance on the state of competition to stay competitive in the given space
 
Endeavor to consistently create a differentiated product and value proposition.
 
In the classical terms “A lot will also depend on the commerciality, technicality and core DNA/ management philosophy” going forward.
 
PRODUCT EXCELLENCE

Today we all live in the globalised village - "Pinakin Chaubal"

In the recent past, you have wished and been wished a happy new year. When was the last time someone wished you happy new product? In case you have to stretch your memory about your last new product launch, chances are your products are dated! Let’s take a sock manufacturer as an example. Say, they have been happy with their business as the local market they have been supplying to has been kind to them. Business is steady and profits are healthy. They are unlikely to innovate, presumably somewhat oblivious that they are indeed part of the booming worldwide socks market. As retailers and e-tailers look for fresh new products to woo their customers, this sock manufacturer is likely to take a back seat. On the global scene, the socks market is one of the fastest growing segments of the apparel industry with a compound annual growth rate of 8.5% at present. By 2023, the global socks market is estimated to be worth around the $11.6 billion mark. Specialty socks, athletic s... Read more

Pinakin Chaubal, APN Consultivate Pty. Ltd., Melbourne, Australia

Pinakin Chaubal, APN Consultivate Pty. Ltd., Melbourne, Australia

Pinakin Chaubal holds Master’s degrees in Management and Textile Engineering. He has been a long time assessor for NATA ISO 17025 laboratory accreditation and has contributed to the review and drafting of several Australian, Joint Australian / New Zealand and International Standards on textiles, clothing and footwear. Global brands like H&M, Zara and most others are getting settled in India at an unprecedented rate. In fact, it’s more a case of who hasn’t entered the zoo, rather than who has. Global selling platforms like amazon.com have been successfully wooing Indian suppliers. Historically price sensitive apparel products like inner ware are moving to brand sensitive categories in the minds of local consumers. Now where does all this leave your product? At the centre stage! In this competitive market, if your product does not take the centre-stage, it will lag, struggle for a while and may eventually suffer from severe competitive arrest. Brand ma... Read more

 
LATEST TOP NEWS
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10

Amazon built a $79 bn apparel empire, now it must learn to be a brand

Amazon built a $79 bn apparel empire, now it must learn to be a brand

  For over a decade, Amazon has reigned over American fashion with a formula built on convenience, scale, and aggressive pricing.... Read more

India’s T&A sector navigates a "Mixed Bag" first half in FY26

India’s T&A sector navigates a "Mixed Bag" first half in FY26

  The Indian textile and apparel industry is currently weathering a period of complex recalibration. According to the latest Wazir Textile... Read more

Techtextil 2025: Mapping India’s transition to a global hub for value-added tech…

Techtextil 2025: Mapping India’s transition to a global hub for value-added technical textiles

  The conclusion of the 10th edition of Techtextil India in Mumbai marks a definitive transition for the country’s textile landscape,... Read more

China Wave returns to Pitti Uomo 109: Bridging the gap from global factory to de…

China Wave returns to Pitti Uomo 109: Bridging the gap from global factory to design powerhouse

  The landscape of international menswear is witnessing a structural shift as the ‘China Wave’ initiative returns to the 109th edition... Read more

The Second Life of 3D: Why this tech is more alive than ever in fashion

The Second Life of 3D: Why this tech is more alive than ever in fashion

  The fashion industry is no stranger to cycles of hype and disillusionment, and 3D technology has been no exception. At... Read more

VP Radhakrishnan urges modernization and FTAs as India’s apparel exports surge 1…

VP Radhakrishnan urges modernization and FTAs as India’s apparel exports surge 10%

  Highlighting the textile sector's role as India's second-largest employer, Vice President C. P. Radhakrishnan called for a strategic push toward... Read more

Indian Rupee’s Breach of 90: A double-edged equation reshaping India’s ‘Fiber-to…

Indian Rupee’s Breach of 90: A double-edged equation reshaping India’s ‘Fiber-to-Apparel’ supply chain

   The Indian rupee’s historic slide past the ₹90.43 per dollar mark in late 2025 has forced a fundamental recalibration across... Read more

Can cotton duty relief blunt US 50% tariff hit on Indian apparel?

Can cotton duty relief blunt US 50% tariff hit on Indian apparel?

  The Confederation of Indian Textile Industry (CITI) has issued a high-stakes call to the government, asserting that the permanent removal... Read more

The Great Sourcing Shuffle: Why tariffs failed to bring manufacturing back to th…

The Great Sourcing Shuffle: Why tariffs failed to bring manufacturing back to the US

    When Washington set out to ‘reclaim manufacturing’ through punitive tariffs, it was envisioned as a patriotic reset one that would... Read more

Beyond Search and Scroll: Why AI-powered shopping is becoming retail’s new opera…

Beyond Search and Scroll: Why AI-powered shopping is becoming retail’s new operating system

   When ChatGPT unveiled its Instant Checkout capability allowing users to discover, evaluate, and purchase products within a single conversational interface... Read more

 
 
MOST POPULAR NEWS