From October 21 to 25, 2015, Moscow will host the fashion marathon -- Mercedes-Benz Fashion Week Russia (MBFW) Season Spring/Summer 2016. Over 70 designers from Russia, Georgia, Ukraine, Turkey, China and other countries will display their collections at the fair venue, Manezh.
A list of well known designers like Alena Akhmadullina, Viva Vox, Tony Ward Couture, Yasya Minochkina (the Ukraine), Julia Nikolaeva, Laroom, Pirosmani by Jenya Malygina, Igor Gulyaev, Masterpeace by Evgenia Linovich, Julia Dalakian, Yez by Yegor Zaitsev, Goga Nikabadze (Georgia), Dimnew and many other successful designers, will be presenting their collections. Their work has already been acknowledged by fashion communities in Russia and abroad.
The new season will open with Slava Zaitsev’s show. One of the key elements of the foreign program will be premier night of evening gowns by Tarik Ediz brand from Turkey. Among the talented newcomers supported by Mercedes-Benz Fashion Week Russia include: Tako Mekvabidze from Georgia, Ivanova, Eka Balanchivadze from Georgia and Araida, among others.
Young designers Vika Smolyanitskaya, Outlaw Moscow and Ksenia Knyazeva who demonstrated their collections in the presentation-format last season, will début on the runway, this year. Premier collections created by designers who are just starting their careers, will be presented during group shows, competitions and as capsule collections in the showrooms.
Annually, MBFW Russia also hosts shows of foreign designers. This season, the fashion week will present a shows of leading Chinese designers. Participants of the fashion week in the South-East Asia - Mercedes-Benz China Fashion Week will show their premier collections for the Spring/Summer Season 2016 on the runway and in showrooms. Presentation of Chinese designers at MBFW in Russia will be held as a part of collaboration of the largest fashion weeks in Russia and China.
The three-year agreement on strategic partnership between Russian Fashion Council and China Fashion Association was signed in 2014. The first event aimed at promoting home fashion on the largest foreign market was marked by participation of Russian manufacturers in Mercedes-Benz China Fashion Week and DHUB exhibition in October 2014 in Beijing.
www.mercedesbenzfashionweek.ru
