The Saudi Retail Forum (SRF) 2024, held on December 10 at the JW Marriott Hotel Riyadh, gathered retail leaders and innovators to explore transformative strategies for the Saudi Arabian and MENA retail sector.
Apparel Group stood out at the event, clinching seven prestigious awards at the RetailME Awards 2024. These accolades highlight the company’s unwavering commitment to sustainability, technological advancement, and impactful brand campaigns, solidifying its leadership in the global retail industry.
The group earned the Responsible Retailer of the Year and Tech Adaptor of the Year awards in the corporate category, reflecting its focus on sustainable practices and innovation. Its brand Athletes Co was recognized as Retailer of the Year, while Rituals secured the Brand Campaign of the Year in Beauty award. Additionally, Dune London and Allo Beirut won Brand Campaign of the Year awards, further demonstrating Apparel Group’s excellence in impactful marketing.
Aligned with Vision 2023, SRF 2024 emphasized empowering local retailers and integrating global strategies to drive retail transformation in Saudi Arabia.
Among the keynote speakers were Neeraj Teckchandani, CEO of Apparel Group, and Hesham Almekkawi, CEO of Tim Hortons- Middle East. Teckchandani highlighted the company’s innovative initiatives, stating, “At Apparel Group, we believe in the power of collaboration and innovation to drive growth and transformation in the retail sector. SRF 2024 was a vital platform for exchanging an innovative ideas and shaping the future of retail.”
The Saudi Retail Forum continues to serve as a dynamic hub for sharing insights, addressing challenges, and fostering innovation, positioning itself as a cornerstone in the evolution of the region’s retail industry.
