Archroma, a global leader in sustainable chemical solutions, will present its latest denim innovations at two major events in December. The company will highlight its revolutionary Denim Halo pretreatment and dyeing process for laser-friendly, easily washable denim at the Sustainability Talks in Istanbul, Turkey, and Denim Premiere Vision in Milan, Italy.

The Denim Halo process uses Archroma's Dirsol RD pretreatment combined with Denisol indigo dyes and sulfur dyestuffs to create laser-friendly denim with popular distressed effects. This technology reduces yarn shrinkage and improves garment strength while minimizing environmental impact by eliminating harmful processes such as potassium permanganate spraying and reducing caustic soda use.

At Denim Premiere Vision, Archroma will partner with Kipaş Denim and Jeanologia to launch a joint hangtag for the Kipaş Denim Contra Denim collection. This collection, based on the Denim Halo process, promotes cleaner dyeing techniques that save water, energy, and reduce greenhouse gas emissions, all while creating stunning, and long-lasting distressed looks.

Umberto De Vita, Archroma’s Market Segment Director for Denim, highlighted that denim continues to be an exciting market as brands push the boundaries of sustainability and aesthetics. He emphasized that Archroma’s Planet Conscious+ approach supports customers in adopting cleaner, resource-efficient processes while also improving productivity.

Archroma will be at Booth 20 at the Hilton Istanbul Bomonti Conference Center for Sustainability Talks on December 3, and at Booth C14 at Superstudio Piu in Milan for Denim Premiere Vision on December 4-5. Experts from Archroma will share insights on sustainable denim innovations during both events.