Bata Shoe Company (Bangladesh), which recently opened its first sneaker outlet-B-Sneakers- plans to further open many such outlets in the country future. The multinational shoe company has been serving the local customers since 1962. Currently, Bata Shoe Company (Bangladesh) operates two manufacturing facilities – one in Tongi and the other in Dhamrai. Together these two facilities have an annual production capacity of 160,000 pairs of shoes daily.
Bata is the lone franchisee of internationally renowned brands such as Adidas, Nike, Hush Puppies, and Skechers in Bangladesh. It has its own sneaker brands, namely Power and North Star. The turnover of Bata Shoe Company (Bangladesh) stood at Tk 459 crore in the first half this year and it made a profit of Tk 28 crore. Sneaker use grows five times more than black and brown formal shoes.