Bestseller has chosen six organisations to set up the Brand-Pulje community. These include Brand Taekwondo Club, Bondegarden Brande, Urban Street Zone, Brande Theatre Company, Verdenmiddag and Brande Street Art. In order to make its support of the Brande community more systematic, Bestseller has introduced a yearly window – from May 1 to June 1 – to apply for local sponsorships.
Applications will be judged on the impact they will have on Brande and surrounding towns, and whether the initiative will inspire pride amongst Bestseller colleagues.
Brande-pulje’ aims to support the projects and initiatives that will be most significant for both the local community and for Bestseller. By creating a sponsorship pool, which accepts applications once a year, the company will have the best chance to choose the right projects.
