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Burberry files US $ 2 mn lawsuit against Target

British fashion house Burberry recently filed a lawsuit against American retail company Target Corp for copying its design on their products.

The lawsuit, in the New York’s federal court, cited that Target counterfeited the British fashion brand’s designs even though it was aware of Burberry’s trademark rights.

The brand fears that with Target’s reputation of collaborating with big brands, the customers can easily be manipulated to believe that the products on Target are endorsed by Burberry.

The UK-based clothing and accessories designer has therefore demanded Target to immediately stall the selling of ‘in-dispute’ pattern-made scarves, luggage, eyewear and home products.

 

 
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