Chic will be held in China, September 25 to 27, 2019. This is Asia’s leading trade fair for fashion and lifestyle. It will feature more than 690 exhibitors and brands from 10 nations. Sustainable development, green innovations and ecological supply chain solutions are the focus of attention at two locations at the fair. International brands will showcase in country pavilions (Italy, Korea, Hong Kong etc.). International individual exhibitors also present themselves in the different exhibition segments.
The professional visitor management and matchmaking offered by Chic enables international exhibitors to participate efficiently in the fair. Meetings and shows on recycling, climate leadership, sustainable production and green innovation will take place. The Sustainable Zone, which always takes place at the autumn fair, will show the latest sustainable market developments in fashion and lifestyle, environmentally conscious innovations and ecological supply chain solutions. For many trade visitors, Chic is the only way to obtain a competent market overview. The trade fair segments include those for men’s wear, women’s wear, leather and fur, accessories, bags and shoes.
China’s strong domestic market is expected to boost retail sales this year by 3.5 per cent, despite trade conflicts with the US. With a market share of 54.7 per cent, China also remains the world’s largest e-commerce market.