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Saturday, 21 November 2020 12:38

Clo Virtual Fashion, Jeanologia collaborate for sustainable denim production

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Clo Virtual Fashion and Jeanologia have partnered to speed up and slim down denim production for brands.

Clo, a 3-D fashion solution firm headquartered in Seoul, Korea, and Spain-based Jeanologia, a company that specializes in finishing technology solutions for denim, will facilitate a direct connection between Clo3D and eDesigner, respectively, to enable the importing and exporting of “.jean files” — Jeanologia’s proprietary file extension — directly into Clo’s solution.

The idea is to streamline denim production for brands, and the companies’ powers combined will do just that. Brands and designers can now apply a .jean file, created in Jeanologia’seDesigner, directly into Clo’s virtual garments to visualize and render denim finishes and send them directly to a laser machine to begin production, the companies said. The next step involves the use of eMark, Jeanologia’ssoftware, that is installed in the laser machine.

Jeanologia’seDesigner is a digital tool and end-to-end platform customized exclusively for jean creation. Users design and visualize their washes, and Clo comes in to help visualize these designs in 3-D, both for design decisions and to generate digital products. Its new integration will be available in the latest version of Clo’s software, scheduled for release later this month.