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Cotton groups to showcase at Première Vision, France

Cotton Council International, Cotton Incorporated and Supima will jointly exhibit at fabrics trade fair Première Vision, France, September 19 to 21, 2017. At one cotton pavilion they will showcase innovations in cotton technologies, fabric blends, and performance, design and fashion applications that will inspire brands with new ideas for cotton and cotton blended fabrics, such as US cotton garments that help one feel better faster after a workout, sweat-resistant tees and denim that keeps one cool on hot days.

The objective is to inspire everyone in the textile business to think about the many opportunities in US cotton. Cotton USA also invites visitors to its booth to learn about its collaboration with worldwide brands and retailers, how to license the Cotton USA mark, the US cotton industry’s sustainability efforts, global cotton market developments, findings of current market and consumer studies, and ongoing sourcing programs that match cotton buyers and suppliers.

Cotton USA is dedicated to providing the entire supply chain with networking opportunities, ongoing education, and the latest research and technological innovations. Luxury, quality and craftsmanship are the benchmarks of American-grown, extra-long staple Supima cotton. Supima is twice as strong as regular cotton, which makes for extraordinarily resilient products. The longer fiber resists pulling, breaking and tearing resulting in fashion and home products that are incredibly resilient and keep their form for a longer-lasting product.

 
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