The 2023 Textile Exchange Conference is shining a spotlight on responsible materials, and Naia from Eastman is taking center stage as one of the event's sponsors. Naia Renew, a breakthrough in sustainable fibers, combines molecular recycling technology with eco-conscious sourcing. Comprising 60% sustainably sourced wood pulp and 40% certified waste materials, it can be blended with other sustainable fibers, offering endless fabric possibilities while significantly reducing its carbon footprint over its life cycle.
Eastman's patented carbon renewal technology transforms hard-to-recycle waste materials into biodegradable fibers, aligning with its goal to eliminate textile waste from landfills and incinerators. The company actively engages with industry players through the Alliance of Chemical Textile Recycling to advance chemical recycling technology and maximize the use of recycled textile waste.
Naia Renew's fully traceable and responsible supply chain adds to its allure, with certifications and support for reforestation projects. Fashion brands like Patagonia and COS are already adopting Naia cellulosic fibers, underlining their commitment to sustainability without compromising quality or performance. Ruth Farrell, General Manager for Eastman's textiles division, highlights how Naia Renew empowers sustainability without trade-offs.
