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Igedo is thrilled about the successful premiere at Areal Böhler

The recently concluded international fashion trade show ‘Gallery’ attracted a record number of visitors with a 20 per cent rise. The show was held from January 29 to February 1, 2016 for the first time in the Alte Schmiedehalle as well as at Halle am Wasserturm on the Areal Böhler site. Red Carpet, the orders fair for evening and occasion wear has also booked a successful start.

Ulrike Kähler, Project Director National Trade Shows at the Igedo Company said that the show was very successful premiere for them and they are sure to continue to position Düsseldorf at the hub of the international fashion sector with our presentation at Areal Böhler.

The organisers Igedo Company were able to post a significantly higher visitor footfall than at the Botschaft on Cecilienallee, the ‘Gallery’s former venue. In particular, the showroom concept offering exhibitors a presence over 10 days has generated avid interest among many exhibitors.

According to Philipp Kronen, Managing Partner at the Igedo Company, Düsseldorf is in buyers’ diaries as an orders location. With Gallery and Red Carpet events they will continue to work on the selection of presented brands and leverage the atmospheric backdrop of Areal Böhler in a variety of ways.

 
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