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India: Gujarat-based textile company, Splenora adds jeans to its product basket

Splenora Textures, based in Gujarat, is planning to start jeans manufacturing. It already produces six million meters of denim fabric per annum. The company will produce premium denim fabric like 12.5 ounce stretch denim, premium slub Lycra etc.

To cater to the market effectively, and to offer the best services, the company will not go for bulk production but will focus on quality and consistency. It has a plan to focus equally on exports and the domestic market but will change according to the dynamics of the market. Along with this plant the company is also eyeing garmenting. The products will be cost-effective as the fabric will be in-house.

Splenora has a setup for ginning and spinning, with 85,000 spindles. As the company has a small setup for garment manufacturing for job-work, it has the basic know-how of garment manufacturing too. It is in touch with some local clients and will approach all e-commerce giants for jeans. As it has its own spinning set up, it plans developments at the yarn stage too. So the feel of the fabric will be also unique.

India is witnessing a glut in denim fabric production as more than 45 denim mills are producing around 1.5 billion meters fabric a year.