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International brands eye Pune as a potential market

JLL India one of the real estate consultancy firm in a statement mentioned that Pune’s retail market is receiving considerable investment attention from global retail players, many international brands, which preferred to be present only in the bigger Indian cities, are recognising the potential of Pune as a model city to expand their footprint and study consumers behaviour patterns.

The Pavilion on S.B Road and Westend Mall in Aundh, those account for of 4.5 lakh sq. ft. and 4 lakh sq. ft. respectively, plan to have major international brands like H&M, Zara, Gant, Kenneth Cole, Brooks Brother , MAC Cosmetics and Superdry . Walmart and Ikea are also exploring Pune, Ikea plans to acquire land parcels to execute entry into Pune in 2018-19, and Walmart is considering a suitable location to activate its stores.

Pune’s retail real estate market has started seeing a better quality malls with the introduction of retail reforms like Retail REIT and GST.