Amid cities and states reopening for business across the United States with plans for interaction on a small scale such as curbside pickup at retailers, crowd-size control and socially distanced, many trade-show in the country are being cancelled. A recent example is Swimwear Association of Florida, which has cancelled its SwimShow, originally scheduled for July 11–14 at the Miami Beach Convention Center during Miami Swim Week. The decision was made with the safety of the show's exhibitors and visitors in mind.
The event would have been celebrating its 38th annual edition had it not been canceled. In her email, Executive Director of the show Judy Stein mentioned that the opportunity could arise for a SwimShow to be organized during the second half of 2020.