MS Printing Solutions, known for its range of digital printing machines is set to launch MS steamers that do not depend on steam from a boiler but generates the steam on its own. “Our aim is to deliver consistent quality. We also plan to launch special effects for digital printing, which would be related to pattern making,” explains Lasse Pilgaard, Sales manager, M S Printing Solultions.
Wide range of digital printing machines
The company is known to treat the fabric after printing. “It is the only company in the world to have a full range of products for fabric and for sublimation,” says Pilgaard, adding, “Our machines go from a production speed of 100 mt per hour to 75 mt. a minute. The Lario machine is the fastest machine in the digital market today. This is a single pass machine. The machine is built in the same way as a rotary printing machine. But instead of screens we have a bridge with digital pinheads. Each bridge prints one column like in a rotary printing machine. This machine can print up to 75 meters in a minute. There is no comparable machine in the market today.”
The way this machine is built differs from the way other machines are. All other machines are usually scanning machines, wherein pinheads are installed on a carriage that moves back and forth and prints on the fabric or paper. MS Printing machines use the same pinheads for all models. So from its smallest to the biggest machine, the company guarantees the same print results. So if a client starts with a small machine and later decides to upgrade to a bigger one in future, he will get the same print result. This is an important feature for any printer in the world. The small machines have a standard working width of 1.8 meters and the JPK Evo and Lario can work on up to 3.2 meters.
“In our machines we have an open ink system. So you can choose any ink manufacturer you want as long as the ink has been approved by the print-head manufacturer. We use Japan’s Kyocera print heads in all our machines, which is the fastest print-head in the market today,” elaborates Pilgaard.
Stronghold in production and distribution
The company sells its machinery range in more than 50 countries around the world. It makes 15 to 20 machines a month. Elaborating on the distribution strength, Pilgaard says, “We are the largest manufacturer worldwide. China is our biggest market. We have sold some 100 machines in the Chinese market. These machines have been sold to different buyers, but one buyer may take two or three machines. Turkey is also a big market. Pakistan is coming up very fast. We are very competitive in terms of cost. Chinese machines are cheaper but they don’t have the same speed and reliability.”
MS Printing range is produced in Italy and it has offices in China, Brazil and India. “India is picking up and will soon become a big market for us,” he avers, adding, “Compared to the entire printing market, digital printing is only three percent. So there is a huge potential. In three to four years, I expect it to be 15 percent of the total printing machinery market. In the digital printing market my brand has a 50 percent share.”
