National Cotton Council (NCC) has signed an agreement with the China Cotton Textile Association (CCTA) to foster enhanced communication between the two. The agreement was signed in Beijing during a recent visit of an NCC leadership delegation to share information with the Chinese cotton/textile industries and update them on the US cotton industry, the NCC said in a press release.

With a focus on quality and in an effort to combat growing competition from synthetic fibres, the two Associations will explore opportunities to jointly promote both US raw cotton and US-manufactured yarn as well as Chinese cotton. 

Coordinated by the NCC's export promotions arm, Cotton Council International (CCI), the visit was the seventh by a US cotton industry delegation to China since the establishment of the US-China Cotton Leadership Exchange Programme by the NCC and the China Cotton Association (CCA) in 2006.