A pioneering sustainable fashion brand based in Los Angeles, Reformation has unveiled a new swimwear collection made from Evo bio-based yarn by Fulgar, a renowned Italian manufacturer specialising in high-performance synthetic fibers. This launch marks another significant step towards Reformation's overarching mission of democratising sustainable fashion.
Combining vintage-inspired styles with responsible business practices, Reformation releases bi-weekly, limited-edition collections both online and across its global retail locations. Every aspect of its operations integrates sustainability, culminating in two pivotal goals: achieving Climate Positive status by 2025 and Circular operations by 2030
The partnership with Fulgar underscores Reformation's commitment to environmentally responsible practices. Renowned for its dedication to develop eco-friendly textiles, Fulgar aligns seamlessly with Reformation's values. Kathleen Talbot, Chief Sustainability Officer, Reformation emphasises on the imperative to minimise reliance on fossil fuels in fabric production. By 2025, Reformation aims for less than 1 per cent of its sourcing to comprise synthetic materials, both virgin and recycled, she adds.
A game changer in sustainable textile innovation, Evo by Fulgar is derived from renewable sources such as castor oil plants and waste corn, Evo boasts comparable performance to traditional polyamide while boasting impeccable eco-credentials. Its versatility makes it suitable for various applications, from sportswear to swimwear, offering lightweight, stretchable, and breathable properties.
Daniela Antunes, Marketing Manager, Fulgar, notes, the company’s collaboration with Reformation is a testament to its dedication towards eco-conscious research and development. The company’s investment in R&D over the past decade has led to several breakthroughs in sustainable fibers like the launch of Q-Nova and Evo.
Established in the late 1970s, Fulgar has emerged as a global leader in the synthetic fiber sector, prioritising environmental sustainability and innovation. Its product range spans various textile sectors, from hosiery to sportswear, showcasing quality and uniqueness while honoring Italy's textile heritage.
