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Roica and Tencel unite for circular economy

 

In a significant stride towards a circular economy in the textile industry, leading innovators Roica by Asahi Kasei and Tencel by Lenzing AG have forged a pioneering partnership. This collaboration heralds a new era of sustainable and circular-driven textiles, marking a pivotal moment in textile technology and sustainability.

Roica and Tencel have leveraged years of research and development to introduce contemporary, responsible, and high-performing fibers. The partnership aims to cater to the evolving needs of consumers and designers, offering fabrics that seamlessly blend quality with environmental consciousness.

At the core of this collaboration is a shared vision to accelerate progress towards a circular economy, ensuring improved end-of-life solutions for fabrics and garments. Roica introduces its innovative V550 stretch yarn, renowned for maintaining shape and color while boasting high eco-responsibility. Meanwhile, Tencel offers fibers sourced from controlled or certified wood, maximizing resource efficiency and minimizing environmental impact.

The highlight of this partnership lies in the technologies embedded within the fabrics. Roica V550 stands out as the world's first sustainable degradable yarn, certified under ISO 14855-1, while Tencel fibers boast biodegradability in various environments.

Shinohe Hiroaki, Chief Marketing Officer of Roica Europe, emphasized the collaborative effort's significance in shaping the future of sustainable fashion. He stressed the creation of textiles that not only excel in performance and aesthetics but also contribute significantly to a more sustainable planet.

Similarly, Carlo Covini, Business Development Italy & Switzerland at Lenzing Italy, echoed the sentiment, highlighting the partnership's role in setting a new standard for responsible textiles. The combination of Tencel 's recycling potential and Roica 's innovative stretch degradable technology promises a close-to-circular approach solution for brands and consumers.

As part of the partnership, Brugnoli unveils the Yogatime collection, featuring three new articles crafted with these revolutionary yarns. These fabrics cater to various garment needs, ranging from soft T-shirts to elastic leggings, all while prioritizing sustainability and comfort. All items are Oeko-Tex Standard 100 certified, reinforcing the commitment to responsible production practices.

The collaboration between Roica and Tencel not only demonstrates a shared commitment to reducing environmental impact but also signifies a leap forward in textile innovation. As the textile industry embraces sustainability as a cornerstone principle, partnerships like these pave the way for a more eco-conscious future. Discover the Yogatime collection at Stand Brugnoli - N12 - Performance Days - Munich.

 

 
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