Panorama was held in Germany, July 4 to 6, 2017. The trade show that debuted in 2013 facilitated collaborating, networking and trading. It is an European marketplace for leading fashion brands. As the name suggests, it is an overview of the most important trends of the coming season.

The expanded lifestyle offer was particularly well received by visitors. There were nearly 50,000 visitors from 96 countries. About 700 exhibitors presented their spring/summer 2018 collections. The trade show was spread over an area of 45,000 sq mts.

Panorama presented a contemporary and relevant selection of women’s and men’s collections, shoes, accessories and lifestyle articles by market leading brands as well as additional areas for plus size fashion and lingerie, underwear and lounge wear .

The event provides a platform where the buyers, dealers, trade visitors and media representatives can come from all over the world and meet at one place and share their various views with each other in the lifestyle and fashion industry. It has a select portfolio of top international fashion brands with business relevance. This time there was a new brand mix and a strong focus on visitor services.

There were overwhelmingly positive reviews from exhibitors and buyers and the media.