Shifting its production to Europe, Australian denim label Ksubi has launched its new premium range, ‘KSelvedge.’ The collection features selvedge denims made with fabrics from renowned European mills in Turkey, Portugal, and Italy.
The collection was developed in partnership with Isko, Troficolour, and Candiani, using traditional shuttle looms for Candiani fabrics, a process that produces durable denim with the classic selvedge edge. Each piece is hand-finished to embody Ksubi's signature "beautifully imperfect" aesthetic.
The KSelvedge range introduces new styles across Ksubi's popular fits, including the slim Chitch, and the relaxed Hazlow and Anti K. Available in raw indigo and black, the collection also offers five new washes named after Ksubi's key city hubs: New York Black, Chicago Black, LA Blue, Sydney Blue, Melbourne Blue, and Artist Blue.
Each garment features unique branding, including a two-tone pocket tag inspired by the selvedge stitch and a ‘Made in Europe’ swing tag for authenticity.
The collection launched with a campaign shot by Australian photographer Andrew Peters in Milan. Featuring Erik Ellington, a skateboarder, Los Angeles along with Davey Sayles, known from Thrasher magazine, this campaign blends street culture with luxury, showcasing the denim with folded hems to highlight the selvedge edge, paired with Ksubi’s Spring 2025 collection for a refined look.
The KSelvedge collection from Ksubi is currently available on the brand’s website and in its flagship stores in major cities like New York, Los Angeles, Miami, Chicago, London, and its newest locations in Sydney and Melbourne.
