For the January to September period, Lenzing saw a 16 per cent drop in profits. Sales were down 6.2 per cent. Lenzing is a specialist in cellulose fibers. The company has to deal with increasingly dropping prices of materials. The drop in prices is not entirely compensated for by the increase in the production of fibers and the volumes sold.

The Lenzing group is based in Austria. It supplies the global textile and nonwovens industry with high-quality man-made cellulose fibers. The portfolio ranges from dissolving pulp, standard and specialty cellulose fibers to engineering services. With 75 years of experience in fiber production, Lenzing is the only company worldwide combining the manufacturing of all three man-made cellulose fiber generations on a large industrial scale under one roof – from the classic viscose to modal and lyocell fibers.

As a fiber producer, Lenzing is at the beginning of a long value creation chain in the textile industry. Although this chain is substantially shorter in the nonwovens segment there are still multiple stages between fiber production and the end consumer. The Lenzing business model involves push and pull marketing, where different links in the value chain become involved up to the retail level.

www.lenzing.com/