Denim brand Levi’s plans to equip around 3,000 of its exclusive stores with UHF RFID by 2021. Around two thirds of these stores are operated by franchise partners. The smaller part of the stores is managed directly by Levi's. Levi's implements 100 per cent source tagging of all merchandise. The RFID tags are not used for the supply chain processes down to the individual stores. The brand sells around 25 million items through its own stores. A further 25 million items are sold via 50,000 sales outlets – online and offline – in 110 countries worldwide. The cost per day: seven cents. The company thus invests around €1.75 million per year in RFID tags, half of which are not used in Levi's store network.
RFID tags help the company to achieve the objective of selling every customer their desired products, which further increases it sale. Stores in which the RFID application is fully operational have recorded an average increase in sales of five percent.
