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Velocity ramping up presence in Ethiopia

Velocity Apparelz is ramping up its presence in Africa by opening a plant in Ethiopia. Velocity is the manufacturing arm of Dubai’s Vogue International. It has factories in United Arab Emirates and Egypt. The company specialises in denim and sources material from China, India, Pakistan, Turkey and Italy. The Ethiopia plant, located on a campus measuring just under a square mile, will produce jeans and knit garments. The entire factory is fully automated, set up on conveyor systems, powered by wind and lit by LED bulbs, and has its own water treatment facilities on-site. Other sustainable practices include waterless washing, sublimation fabric printing and laser-blast technology. The factory is presented as one of the most advanced in the world.

The company sees Africa as the next manufacturing base of the world. It has developed a campus-based structure which houses all the workers and in time will have facilities like entertainment, schools and hospitals. Velocity hopes to ultimately provide jobs to around 10,000 people in Ethiopia.

The parent company Vogue opened in 1988 and since then has been committed to sustainable manufacturing. The Vogue group of companies is a fully integrated one-stop shop design and garment manufacturing facility offering design, production, logistics and its own retail brands.

www.voguevelocity.com/

 
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