Unable to reach an agreement with the banks, French men’s wear brand Celio has decided to place its holding company Celio International and its French subsidiary Celio France under judicial protection. The Corona crisis has caused €100 million sales loss for the brand as around 1585 of its stores remained closed for almost two months. However, its other foreign activities, including the thirty Belgian stores, are not affected by the measure.

Catering primarily to the Continental European market, Celio aims to provide fashionable men’s clothing. Most of the brand’s stores are located in shopping centers, with a smaller percentage to be found in the shopping districts of cities and large suburbs. With establishments in 56 countries on 6 continents, Celio has around 1,000 points of sales.