The online HKTDC Autumn Sourcing Week (ASW) exhibition featured more than 2,600 exhibitors. Organized by the Hong Kong Trade Development Council (HKTDC), the exhibition attracted more than 27,000 buyers from 132 countries and regions including Hong Kong, India, Indonesia, Japan, Korea, Mainland China, Malaysia, Pakistan, the Philippines, Taiwan, the United Arab Emirates and the United States.
HKTDC's online business matching platform Click2Match used artificial intelligence (AI) to conduct automatic matching between potential business partners. The platform helped participants to schedule meetings, conduct video meetings, chat in real time and exchange e-business cards. The HKTDC conducted an online survey with exhibitors and buyers during ASWO in which respondents said that meeting scheduling was the most useful of the platform's functions, followed by video meeting and live chat capabilities.
Exhibitors used 3D virtual booths to showcase their products in a more visually striking way, attracting more than 65,000 views. In addition, more than 20 webinars were held during the event. The most popular webinars were the: Symposium on Innovation & Technology; Eco Asia Conference; Hong Kong International Optometric Symposium; Hong Kong International Watch Forum; and Hong Kong Toys Industry Conference. More than 100 industry leaders shared their insights at these webinars, allowing global exhibitors and buyers to stay close to the pulse of the market and get the most up-to-date information in the midst of the pandemic.
