The US men’s underwear market is estimated to register a CAGR of 5.1 per cent from 2015 to 2021. The women’s lingerie market revenue is anticipated to expand at a CAGR of 5.4 per cent. This growth is attributed to increased proliferation of modern retail formats such as supermarkets, discount stores, and pharmacy stores, rising personal income of households, rising fashion consciousness, change in lifestyle, and rising awareness regarding health and fitness and personal hygiene among men and women in the country.

The mid-range segment is anticipated to contribute the highest in value terms by 2021. By age group, the 65 plus segment is expected to generate the maximum revenue by 2021 in terms of value. Based on prices, revenue from the premium range is expected to register a CAGR of 6.8 per cent over 2015 to 2021. In women’s lingerie, the bra segment is expected to register the highest CAGR in terms of both value and volume between 2015 and 2021. For men the boxer brief segment is expected to remain dominant throughout the forecast period, with a high revenue contribution.

In terms of size, the XXXL size segment is expected to expand at the highest CAGR over the forecast period.