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VF’s forecast for revenue reflects an increase of 10-11 per cent

On the strength of the first quarter and the new lineup that helped boost major gains in first quarter net revenue, VF Corp raised its full-year forecast for revenue to between $13.6 billion and $13.7 billion, reflecting an increase of 10 percent to 11 percent.

By segment, the company’s revenue for Outdoor clothing is expected to increase from 6 percent to 8 percent, Active wear is forecast to increase from 13 percent to 14 percent, revenue for workwear is seen growing more than 35 percent, and revenue for jeans is expected to be flat compared to the prior year.

The direct-to-consumer revenue of the company is predicted to rise between 11 per cent and 13 per cent versus the previous expectation of an 8 per cent to 10 per cent increase. Digital revenue is expected to increase more than 30 per cent versus the previous expectation of a more than 25 percent gain.

 

 
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