A growing preference for advanced automotive interiors along with a rise in the demand for passenger vehicles will drive growth in the textile coating market worldwide. Other triggers are, rapid urbanization along with increasing spending on infrastructure. Benefits including anti-abrasion, thermal insulation, self-cleaning and fire retardation will remain key factors fueling product demand. Others are advances in advertisement platforms including billboards, hoardings and signage. In addition, increasing product adoption in supporting nets, awnings and canopies used during infrastructure development will fuel demand.
Thermoplastics accounted for over 80 per cent of the overall textile coatings demand in 2016. Air bags, automotive upholstery, and bulk bags are major contributing applications. Benefits including durability, strength, and high resilience will facilitate the market growth in this segment.
The US textile coatings market will witness 4.5 per cent growth up to 2024. Positive outlook from home furnishing, clothing and industrial applications will support the overall business growth. Stagnant raw material prices along with increase in spending on R&D for further product innovation will propel regional industry growth.
Key players are: Omnova Solutions, Huntsman, Solvay, Clariant, Covestro, Sumitomo, Lubrizol and Nobletex.

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