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Hong Fashion Week 'lights up' on a positive note

The HKTDC Hong Kong Fashion Week for Fall/Winter and the concurrent HKTDC World Boutique, Hong Kong, kicked off with some 1,800 exhibitors from around the world taking part in it. The four-day extravaganza from January 19 to 22 at the Hong Kong Convention and Exhibition Centre (HKCEC) is based on the theme of “Light Me Up”. The two fairs expect 118 buying missions from 43 countries and regions, consisting of over 6,000 buyers from over 4,200 companies.

The 46th edition welcomed around 1,500 exhibitors from 19 countries and regions. They include first-time participants from Greece, Kyrgyzstan, Nepal and the Netherlands. A variety of novel and functional fabrics are on display with the Taiwan Sweater Industry Association presenting its sweaters that use nanotechnology to generate and retain warmth increasing body temperature by two degrees centigrade or more. Meanwhile, Hong Kong’s Nano Mintex is showcasing its products that use nanotechnology in clothing tailored to outdoor activities.

The 13th edition of World Boutique featuring a record number of over 660 local and international brands including 2%, Moiselle, Shanghai Tang and Zalora as well as Aquascutum from the United Kingdom and Germany’s Marccain, has 300-plus exhibitors as new participants coming from Finland, Nepal, New Zealand, South Africa and the United States. New to the event this year is the Fashionally Pavilion which is dedicated to presenting designs from various local designers. The Finland-Hong Kong Trade Association and the Thailand Textile Institute have organised new group pavilions to debut in the exhibition. Taiwan Textile Federation will also showcase various functional textile products. The Federation of Hong Kong Watch Trades & Industries will also lead seven watch brands such as Memorigin, Edwin and Temporis to showcase at the fair.

Over 30 fashion shows, including the Hong Kong Fashion Extravaganza 2015 presented by Audi Hong Kong, will be showcased in World Boutique, Hong Kong. The shows include celebrated designers from Europe, the US and Asia, namely, Hong Kong design duo Eri Chu and Philip Chu, Loris Diran from New York, Swedish designer Lars Wallin and renowned designer Wang Yutao from Beijing. 
The Hong Kong Young Fashion Designers’ Contest 2015 tomorrow will see the 16 finalists display their design

creations on stage at the HKCEC, competing for honours in the following four categories: Contemporary Day-wear Group, Party & Evening-wear Group, Best Accessories Design Award and Overall Winner. H&M Creative Advisor Margareta van den Bosch of Sweden will be the VIP Judge. Ten recent winners of the contest, who have started their own labels, are participating in the fairs.

www.hktdc.com

 
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