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California Market Center hosts LA Textile on CMC Uploaded virtual platform

  

The California Market Center once again used the CMC Uploaded virtual platform to host the CMC’s popular biannual textile-and-fabrics show, LA Textile. During the virtual show, which ran from October 07–09 and was called CMC Uploaded x LA Textile, Matthew Mathiasen, the CMC’s manager of buyer and community relations, conducted interviews with various exhibitors. After each 30-minute talk, titled “Exhibitor Spotlight Sessions,” attendees had opportunities to submit questions to the exhibitors, said Moriah Robinson, the CMC’s event director.

Exhibitors included Japanese companies Hokkoh Co and Shindo. Hokkoh makes prints and solids for men and women, with bright colors informing its looks for the Autumn/Winter 2020 and Spring Summer 2021 seasons. Shindo devoted time in its presentation to its expanded sustainable program, which included trims, tapes and ribbons made out of organic cotton and recycled polyester.

Firms based in the United States included the Los Angeles–based apparel-manufacturing company Fil & Needle as well as the New York City–headquartered Buttonology, which exhibited a selection of buttons including novelty metals and eco-friendly offerings made out of coconut and other sustainable materials.

CMC Uploaded x LA Textile also served as a platform for apparel technology. Ohzone Inc, a Sunnyvale, Calif.–headquartered startup, made its debut earlier this year. Ohzone made a presentation showcasing its 3DREAL proprietary technology. Alison Lewis, the company’s design strategist and new business development, who gave the presentation, explained that Ohzone developed virtual environments that can show photorealistic representations of clothing and exhibit details such as the drape of a garment. The virtual samples can then be distributed to clients and displayed in digital showrooms.

 
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