Cone Denim will partner with garment finishing technology company Jeanologia on a sustainable denim collection for fall 2020. The collaboration brings together two leaders in denim that are aligned on environmental stewardship. The collection will apply Cone’s water-conscious laser-washing techniques to a number of Cone’s proprietary low-impact fabrics. The partnership is expected to be a compelling and relevant design resource for Cone’s brand partners and serve as a great source of inspiration for designers looking for sustainable options.
Cone selected specific fabrics that are a key part of its fall 2020 collection but they also qualify well for Jeanologia’s laser washing technologies. These washes promote minimal amount of water, energy and chemicals. Each garment will be noted with a wash score. Cone’s consciously-milled denim provides an ideal base for Jeanologia’s low-impact laser washing techniques. The partnership is a perfect marriage of innovative technologies.
Cone, an iconic, 128-year-old denim mill, will also debut two new product capsules for fall 2020. Modern Retro will focus on utilizing a blend of post-consumer recycled cotton, wood pulp-derived Tencel fabric, and SGene with Repreve stretch technology, made from recycled polyester. Favorite is an unisex capsule and comfort, softness, performance and a brilliant indigo color are its hallmarks. The line features a variety of washes and three stretch levels (high, medium and lightweight rigid).
