Collection Première Moscow has announced the start of a global cooperation with German publishing house “Burda” which is celebrating its 30-year presence on the Russian market in 2017. First stage of the cooperation on August 31st, will see the final of the annual “Burda Fashion Start” for young designers being held on the CPM Catwalk at the Expo Centre venue.
The “Burda Fashion Start” project is designed as a reality show with 10 episodes. The competition final is a gala fashion show where the winners and prize-winners are named. The main prize not only includes extensive PR support for the young designers in the print media and online editions of the Burda publishing house but also features a trip to Offenburg to the Burda Fashion Factory where Burda’s clothing styles and designs are produced.
Starting in June 2017, Burda Fashion Start” registration will run for one month. There will be 20 participants. Furthermore, a new jury, partner and expert committee line-up has been announced. The main prize has already been publicized, the manufacture and online sale of a complete collection by private shopping club Kupi VIP as well as the opportunity to take part in CPM in February 2018.
First of all as part of the global cooperation programme between CPM and the Burda publishing house readers and subscribers of Burda magazines Lisa, Dobryesovety, Otdokhni and Moirebenok as well as readers of the online projects Burdastyle and Verena will have access to the latest events on the most important business platforms in the fashion sector in Eastern Europe.
The next CPM – Collection Première Moscow will be held at the Moscow’s Expo centre exhibition centre from 30 August to 2 September 2017. National and international manufacturers will showcase their collections for the 2018 Spring/Summer season.
