Cancelling its upcoming show at Javits Centre in New York, Curve, the lingerie brand of Eurovet America’s has introduced Curve Connect, a virtual offering scheduled to be held from September 13-25, 2020.
The virtual event will be powered by the Grip platform, which will enable the brand to focus on matchmaking within its lingerie and foundation-wear community. Through this experience, the brand expects to offer greater opportunities to emerging brands. The event will focus on matchmaking, networking and zoom meetings.
Curve will continue with the virtual component event after the restrictions are lifted, allowing its events to be hosted on-site. Over the last few months, the brand has cultivated a global audience through its webinars and digital offerings.