"This year, Maroc in Mode focused on sustainable aspects and fast fashion in line with the visitors' interest. Increasingly more exhibitors into sustainability certified, i.a. from Oekotex, BSCI, GOTS, ISO, through individual customer audits, etc. Exhibitors and visitors unanimously confirmed that sustainable production is the textile future. The signage of the partnership agreement with France, UIT - Union of Industries Textiles and UFIMH - Union Francaise Mode & Habillement - was a further step towards internationalisation of the show."

This year, Maroc in Mode focused on sustainable aspects and fast fashion in line with the visitors' interest. Increasingly more exhibitors into sustainability certified, i.a. from Oekotex, BSCI, GOTS, ISO, through individual customer audits, etc. Exhibitors and visitors unanimously confirmed that sustainable production is the textile future. The signage of the partnership agreement with France, UIT - Union of Industries Textiles and UFIMH - Union Francaise Mode & Habillement - was a further step towards internationalisation of the show. The new association structure of AMITH will work intensively on further innovations for the trade fair and the Moroccan textile industry.

The event witnessed more than 140 participants this year with increasing international exhibitor’s also large number of production specialists presenting themselves. The event covered 1,000 trade visitors at the Moulay Hassan racetrack in Marrakech. Visitors from 16 countries, such as Spain, France, Portugal, Italy, UK, Germany, etc., including high-profile companies and vertical top providers used the show as a platform to expand their product portfolio, intensify existing contacts and finalise production projects.

With more than 185,000 employees, textile industry is the largest industrial employer in Morocco. The industry accounts for a quarter of national exports, and in 2018 Morocco exported goods worth € 3.6 billion. Among the Mediterranean countries, it is on number two in terms of exports to the EU, ranks seventh overall among the major suppliers of textiles and clothing to the EU. The more than 1,600 companies have an annual production capacity of 1 billion parts. Morocco to develop all-around solution provider adjectives focusing on internalization strategic development plans.