Deckers Brands expects net sales to grow by approximately 10 per cent to around $4.7 billion in fiscal year 2025.
The company reported a remarkable 18.2 per cent surge in net sales, reaching $4.288 billion for fiscal year 2024, driven by double-digit growth in its Hoka and Ugg brands. The California-based company saw its net sales increase by 12.6 per cent to $2.432 billion, while direct-to-consumer sales soared by 26.5 per cent to $1.855 billion for the 12 months ending March 31.
Domestically, sales rose by 16.8 per cent to $2.864 billion, and international sales climbed by 21.1 per cent to $1.424 billion. Hoka led the charge with a 27.9 per cent growth, generating $1.807 billion in net sales. Ugg followed with a 16.1 per cent increase, reaching $2.239 billion. These gains were partially offset by declines in other brands: Teva saw a decrease of 18.9 per cent to $148.5 million, and Sanuk experienced a 33 per cent drop to $25.4 million. Meanwhile, the company's other brands segment, primarily composed of Koolaburra, rose by 5.9 per cent to $67.9 million.
With an 18 per cent revenue growth, Deckers achieved record results during fiscal year 2024, showcasing the brand’s commitment to exceptional profitability, says Dave Powers, President and CEO.
Both Hoka and Ugg boast a robust pipeline of innovative products designed to captivate global consumers. Looking ahead, the brand’s talented teams aim to capitalise on the long-term opportunities for these iconic brands.