Fashion is one of the largest industries in the world, producing 100 billion garments a year.
The fashion industry is one of the biggest contributors towards the global economy. It aids millions of jobs around the world. Overall fashion consumption is predicted to rise 63 per cent between 2017 and 2030, with increasing demand from developing countries.
This growth comes at a huge environmental cost. If growth in fashion continues along its current trajectory, by 2050 the textile industry would account for around a quarter of the world’s total allowable carbon emissions.
In order to circumvent the eco impact, leading companies are coming up with sustainable solutions to chart green growth. Nonetheless, progress from the wider fashion sector has remained slow. Brands are proving particularly slow to act in regards to their recruitment processes, worker voice policies and supply chain traceability. Although millennials vouch for sustainable fashion and social change, the eco-friendly factor of a fashion product are often dominated by factors such as price and value. Even though the generation favors sustainable apparel and accessories, the industry is not providing them with sufficient choices that also meet their most important criteria for making a purchase. Fast fashion in particular has been associated with unsustainable practices -– miserable working conditions, unlivable wages, environmental degradation and pollution.