Woolmark has presented Wool Lab Spring/Summer 2016. Wool Lab is a collection of the most interesting, commercially available wool products in line with leading fashion and textile trends. It is created by Woolmark in collaboration with the most innovative and quality-oriented spinners and weavers from across the world.
The brand has a global network through which it identifies emerging trends from fashion, design, art, pop culture, music and many other fields. Each season, fashion professionals look forward to seeing the latest edition of Wool Lab to be inspired and informed about the latest trends and infinite potential of wool as well as to have the chance to browse a concrete sourcing guide for the best fabrics and yarns.
Woolmark’s sub-brands Merino Extra Fine and Merino Ultra Fine are now available to a wider range of pure wool products. Consumers will now be able to see the mark on woven products. To qualify for Merino Extra Fine, products must have a maximum average fiber micron of 19.5µm, and to qualify for Merino Ultra Fine, products must have a maximum average fiber micron of 17.5µm.
The introduction of a new specification and sub-brand Australian Merino Wool certifies both garment quality and fiber origin and promotes the fiber of Australia’s wool growers to an international audience.
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