A workshop on development of apparel brands will be held in Bangladesh on July 29. It is an effort to promote the country's apparel sector. Garments produced in Bangladesh are yet to establish their brands in the international market. The workshop will be organised by the Bangladesh Apparel Exchange and will help local manufacturers, entrepreneurs and those associated with the sector to expand their business globally.

Apparel manufacturers, top level managers and leaders of the textile industry are expected to participate which will throw light on the importance of brand creation for Bangladesh. The day long program will focus on sharing information on the development of Bangladesh's apparel sector by incorporating new designs to meet the demands of international brands. It will give insight on designing brands and selling directly to western wholesale and end consumers.

Further, it will highlight the importance of e-commerce, the modern direct-to-consumer selling method and execution while accessing the best resources at the lowest cost enabling margins to grow significantly. Bangladesh is the world’s second largest apparel exporter. The South Asian country remains fully focused on cotton products. Clothing exports could create more and better jobs in Bangladesh if the country makes improvements in productivity, product quality and reliability, and by enforcing better safety conditions and other compliance policies.