The Cotton USA mill exchange program provides an opportunity for mills to share best practices in cotton yarn manufacturing, from cotton procurement to cotton yarn production.
Among Cotton USA’s objectives are to demonstrate that US cotton can improve efficiency and that US cotton quality is superior to cotton grown in other regions. While educating mills about the superior qualities of US cotton is its immediate goal, the ultimate goal is to sell more US cotton. Cotton USA wants mills to use more US cotton.

The six countries represented in the mill exchange program—Vietnam, Thailand, Indonesia, India, Bangladesh and Pakistan—are expected to consume more than 54 million bales, which accounts for 45 per cent of global cotton consumption.

Cotton USA offers innovations like new performance materials and origin tracing technology. The aim is to inspire the textile industry with new ideas, technologies and opportunities that propel businesses forward and help its partners rise to meet growing customer expectations and build business opportunities. Becoming a Cotton USA licensee can benefit businesses. The Cotton USA mark is of high value to consumers and can drive both preference and higher prices. Cotton USA is dedicated to providing the entire supply chain with networking opportunities, ongoing education, and the latest research and technological innovations.