Designers are looking to forests for clothing ideas. They are moving away from old-fashioned materials like cotton, silk or leather. Forests have a lot to offer. Yarns from cypress, beech and eucalyptus trees, not to mention cork, are softer and more breathable than cotton or silk. Fabrics similar to animal skins can instead come from hardwoods and conifers.
Fashion students in Italy have been creating a collection of clothing and accessories made entirely from wood and wood-based products. Large and globally recognized fashion brands are working to change their supply chain to avoid endangering forests. The world's largest apparel makers are removing endangered and ancient forests from their dissolvable pulp supply chain for their viscose and rayon fabrics. They are giving themselves three years to find alternative sources, including straw and recycled fabrics.
Around 30 per cent of the rayon and viscose going into clothing comes from dissolvable pulp sourced from endangered and ancient forests. Manmade cellulosic fabrics like rayon, viscose and lyocell are created from trees cut down exclusively to feed dissolving pulp mills.
Forest-based fabrics represent five per cent of the global apparel industry and that number is poised to grow. Demand for dissolving pulp is projected to double in the next 20 years and is increasing at a nine per cent rate annually.

- 1
- 2
- 3
- 4
- 5
- 6
- 7
- 8
- 9
- 10
Why US apparel prices defied inflation while product quality improved
As inflation reshapes nearly every aspect of American household spending, one consumer category continues to stand apart. Housing costs have... Read more
The Resale Revolution: Vinted’s marketplace model reshapes European retail
The French fashion market has reached a turning point. In a development that highlights the growing influence of circular commerce,... Read more
France declares war on ultra-fast fashion with new green law, will reshape globa…
France has become the first major economy to legislate specifically against the ultra-fast fashion business model, a watershed moment for... Read more
France declares war on ultra-fast fashion with new green law, will reshape globa…
France has become the first major economy to legislate specifically against the ultra-fast fashion business model, a watershed moment for... Read more
Click-and-Collect: Why retailers are turning pickup counters into sales machines
Modern retail has changed the role of the physical store. Once viewed primarily as a point of sale or inventory... Read more
Why fashion e-commerce returns persist despite smarter sizing technology
For over a decade, the fashion sector has invested heavily in virtual fitting rooms, AI-powered size recommendations, and 3D body... Read more
A Quest for Essence: Unveiling the 2027 A/W Trends at Intertextile Shanghai Appa…
As the global textile industry looks toward the upcoming season, the Intertextile Shanghai Apparel Fabrics – Autumn Edition stands ready... Read more
Beyond globalization, local consumer behavior rewriting fashion retail strategy
The traditional blueprint for global fashion expansion is being rewritten. For decades, apparel companies assumed globalization would gradually create a... Read more
Virtual wardrobes redraw retail boundaries as gaming platforms become fashion ec…
The boundary between physical clothing and digital apparel is rapidly eroding as gaming environments evolve into fully functioning consumer markets.... Read more
From Estimates to Audits: Virgin PET data disrupts global synthetic fiber econom…
The global textile industry is recalibrating how environmental impact is measured, priced, and regulated. While polyester continues to dominate global... Read more











